Michael Boyer

(805) 471-7954

Pismo Beach Homes

360 James Way Pismo Beach, CA

Chief Operating Officer

Michael Boyer is also the CEO of the Boys & Girls Club of Mid Central Coast. He has been a leader in operations, technology, and marketing for 27 years. Most recently, he was the Chief Executive Officer of Doc Burnstein’s Ice Cream Lab. Prior to Doc Burnstein’s, Michael served as Chief Operating Officer and Board Director for Digital West Networks, Inc. where they were recognized as one of the 5,000 fastest-growing companies in the U.S. by Inc. Magazine.


Michael has led many merger and acquisition strategies. In 2017, Norcast Networks, Inc. was acquired by Digital West while he served as COO. In 2015, Digital West acquired AdSmart, Inc., as Michael served as the CEO of AdSmart. Prior to that in 2013, Michael served as COO of ElementsLocal, Inc. which was acquired by Bridgeline Digital, Inc., a public company in Boston. Throughout his career, he has worked with some of the largest brands in the world on digital strategy, design, and engagement. These companies include Apple, HP, Quiksilver, Roxy, Oakley, Samsung, Blackberry, Marvell, Linear Tech, Tennis Channel, UPS,  Sport Clips, Paul Davis, California Closets, Jiffy Lube, Maaco, Glass Doctor, Floor Coverings International, Weed Man, Home Helpers, and many others.


Michael has been committed to the community through many local boards over the years including SLO YMCA, SLO Big Brothers Big Sisters, St. Patrick School Board, South County Chambers, the Exploration Station, Rotary International Zone 26, and the Clark Center Foundation. He currently serves the following organizations: Lumina Alliance as governance committee chair, the Arroyo Grande Community Hospital Foundation as director, the Rotary District 5240 as diversity, equity, and inclusion committee chair, CA Alliance of Boys & Girls Clubs government relations committee member, Cuesta College Foundation as director, Leadership SLO as director, Santa Maria Chamber of Commerce as director, SLO Chamber as a committee member on the Economic Development Committee, REACH Comprehensive Economic Development Strategy steering committee member, City Of San Luis Obispo as vice-chair of the Diversity, Equity and Inclusion Task Force and the Diversity Coalition San Luis Obispo County as founding director.


He received both the "Top 40 Under 40" award from the Pacific Coast Business Times and the "Top 20 Under 40" award from the Tribune for his professional excellence and profound commitment to the community.


As a self-described “jack of all trades,” Michael loves getting his hands dirty in many different things, from home remodeling projects to jogging a “half” with his wife. He also enjoys Saturday morning business discussions with friends and adventurous hikes in Alaska’s Talkeetna Mountains.

Michael lives in Arroyo Grande, CA with his wife, Ashlea, and son, Jack.